Nokia Lumia 920 gets new UK advertising campaign

New Windows Phone Ad Sneak Peak

Not content with lacing soap operas and other shows with their Lumia phones, Nokia’s flagship Windows Phone, the Lumia 920, plays a leading role in a new TV advertising campaign starring Holly Willoughby (This Morning, Dancing on Ice, Celebrity Juice).

Promoting the phone to busy working Mum’s and highlighting the Kids’ Corner hub is a wise move, however, and if the campaign gets the right audience – namely those watching Willoughby on a weekday morning – then this could certainly prove in Nokia and Microsoft’s favour.

For those Metro naysayers out there, a word in your shell-like. If Windows Phone can gain some good market share, Nokia should be able to survive – something that is in everyone’s best interests. Additionally, if Windows Phone can make a decent stab at the market, perhaps it might inspire Apple to try something different with their tired rows of icons…

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